We build the work, then we run it.
Splendrum Creative & Campaign Management sits at the point where an idea becomes a finished asset and a finished asset becomes a live, managed campaign. Production and campaign management aren't separate hand-offs here — they're one team, carrying the same brief from first cut to final report.
From shoot day to send day, the same team owns the outcome end to end.
Two disciplines, one accountable team.
Most agencies hand a campaign off between the people who make it and the people who run it. We don't split the two — the crew that shoots and edits the work is briefed on the same KPIs as the team pacing the media and reporting the results.
Making the work.
Full production capability, from concept and script through to final delivery — built to move at campaign speed without cutting corners on craft.
- Film, photography & motion production
- Art direction and creative concepting
- Multi-format asset delivery (broadcast, digital, OOH, social)
- Localisation and cutdowns across markets
Running the work.
Once assets exist, someone has to plan the flight, manage the spend, and prove it worked. That's not a separate vendor here — it's the other half of the same team.
- Media planning and channel sequencing
- Budget pacing and vendor coordination
- Campaign reporting and performance readouts
- Mid-flight optimisation based on real numbers
The point of keeping both under one roof: nothing gets built that can't be managed, and nothing gets managed that wasn't built to perform.
Strategy sets the direction. We build and run it.
Several of our clients — BMW, Lipton, Knorr, Zanussi, and Dubai Municipality among them — are shared with Splendrum Brand Strategy & Identity. The relationship is deliberate: strategy defines the positioning and the identity, and we take that foundation into production and live campaign execution.
Brand Strategy & Identity
Positioning, naming, identity systems — the thinking layer.
Creative & Campaign Management
We turn that strategy into finished work and put it in market.
The mechanics behind every campaign we touch.
Production
In-house and partner production crews handle everything from a single social cutdown to a full broadcast shoot, kept on brief and on schedule.
Talk production →Media & Pacing
We plan the channel mix, negotiate placement, and pace spend against the calendar — adjusting live as performance data comes in.
Talk media planning →Campaign Reporting
Clear, regular readouts that tie creative decisions to performance, so the next campaign starts smarter than the last.
See a sample report →Localisation
One master asset, adapted correctly for every market and format it needs to run in — without losing the idea in translation.
Ask about localisation →Built so the people who make the work also answer for it.
Splendrum Creative & Campaign Management exists because production and media management are usually where campaigns lose momentum — passed between vendors, re-briefed, re-explained. We keep both under one team so the brief doesn't degrade on the way to market.
We work closely with Splendrum Brand Strategy & Identity on shared accounts, taking their strategic foundation and turning it into live, measured campaigns across the region.
Brands we've built and run campaigns for.
Several of these accounts also work with Splendrum Brand Strategy & Identity — we execute what they define.
Have work that needs building and running?
Bring us the brief — whether it starts from scratch or from a strategy already in place — and we'll take it through production and into market.
Email info@splendrum.com